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UK Index / Food, Drink & Hospitality

UK AI Visibility Index · Category

Food, Drink & Hospitality

How 5 leading UK food, drink & hospitality brands compare on the way generative AI systems perceive them.

Leader

Huel

68

Average

5 brands

60

Range

low / high

55–68

Ranked by AI visibility

Sorted by category rank

Pillar columns show category-relative performance — +N is points above the category average, −N is points below.

Rank Brand Band AI Visibility Δ Strongest pillar Weakest pillar
01
Huel
huel.com
Emerging 68 ▲ +6 Entity Resolution +22 Foundational +5
02
Just Eat
just-eat.co.uk
Leader 62 ▼ -3 Technical & RAG +5 Entity Resolution −1
03
Greggs
greggs.co.uk
Challenger 58 ▲ +2 Technical & RAG +5 Authority & Citation −17
04
Costa Coffee
costa.co.uk
Leader 56 · 0 Technical & RAG +5 Foundational −18
05
Hotel Chocolat
hotelchocolat.com
Challenger 55 · 0 Foundational +5 Technical & RAG −19

Considered but not selected

Brands ranked 6-50 by Tranco within Food, Drink & Hospitality that were considered for the Index.

Coming with next refresh

We publish the candidates list as a transparency surface — the next 5-10 brands per category that were considered but did not make the Index, with their Tranco rank.

This is not an extended ranking — these brands have not been audited. The list documents editorial integrity: anyone can see who else was in scope and verify the selection against the methodology.

How the Index works

Each brand is audited by GenSight's 35-signal deterministic scoring engine. Selection is by Tranco rank within category, with cultural-perception classification verifying each brand reads as British — see how brands are selected.

Refresh cadence

Food, Drink & Hospitality composition holds until the annual reshuffle (next: Jan 2027). Audit scores refresh quarterly. Detail pages update at the same URL.

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