The GEO Knowledge Hub.

Insights, product updates, and strategies from the frontier of Generative Engine Optimization.

AI can understand your product perfectly and still never mention it

2026-08-16

It is not enough for AI to see you. It has to believe you.

2026-08-09

How do you enter a market AI has never seen you in?

2026-07-31

You know what AI says about you. Could AI buy from you?

2026-07-24

AI slop did not fool the engines. It taught them who not to trust.

2026-07-21

Industry Benchmarks

AI agents are about to do the shopping. The smallest brands are the readiest.

2026-07-13

We connected GenSight to Claude and ChatGPT. Here is why that matters more than it sounds.

2026-07-06

When AI is confidently wrong about your brand, there is no retrieval coming to fix it

2026-06-27

Industry Benchmarks

AI rewards review sites for being open, not for being independent

2026-06-22

AI has outsourced its trust to a handful of aggregators it never audits. Some of them are pay-to-play.

2026-06-12

Citations and recommendations are two different prizes. Most brands are running one playbook for both.

2026-06-09

The web is splitting into three tiers: open, blocked, and paid. Most brands haven't decided which one they are in.

2026-06-04

Industry Benchmarks

We benchmarked 14 AI notetakers. AI search has already picked its favourites, and they are not the hyped ones.

2026-06-01

Why the lowest-scoring brand in our UK Index leads its category in AI search

2026-05-24

Introducing the UK AI Visibility Index: how 50 leading consumer brands appear to ChatGPT, Gemini, and Perplexity

2026-05-23

Why AI Recommends Restaurants That Closed Last Year, and Apps That No Longer Exist

2026-05-13

Industry Benchmarks

The Best Restaurant in the World Scores 6. A Steakhouse Scores 65.

2026-05-06

What Is Generative Engine Optimization (GEO)

2026-05-02

Industry Benchmarks

Fintech Industry Analysis

2026-04-28

Your Brand and Your Name Are Not the Same Entity - And AI Knows the Difference

2026-04-19

Industry Benchmarks

Finance Influencers Benchmark Analysis

2026-04-19

Industry Benchmarks

Finance Enterprise Benchmark Analysis

2026-04-19

Industry Benchmarks

Automotive Industry Benchmark Analysis

2026-04-13

Industry Benchmarks

The People Who Built Content Marketing Are Less Visible to AI Than the Tools They Inspired

2026-04-05

Industry Benchmarks

Content Marketing Industry Benchmark Analysis (Influencers)

2026-04-05

Industry Benchmarks

Content Marketing Industry Benchmark Analysis (Enterprise)

2026-04-05

Why Your Brand Is Invisible to ChatGPT - And the 5 Technical Reasons It Stays That Way

2026-03-29

GEO vs SEO: What's Actually Different and Why It Matters in 2026

2026-03-29

SEO Isn't Dead. It Just Split in Half: The Dual-Track Reality of AI Search

2026-03-25

The Anatomy of an LLM Citation: Why Generative Search is a Mathematical Reality

2026-03-24

Industry Benchmarks

MarTech Industry Benchmark Analysis

2026-03-23

The New Era of AI Visibility

2026-03-16

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