Jet2 Holidays AI Visibility Score | UK AI Visibility Index

What's working

Jet2holidays is a well-established package holiday provider with a strong online presence and robust foundational SEO, positioning it as a high-visibility entity for general search queries. However, its current architecture lacks advanced AI-specific optimizations, limiting its ability to fully leverage generative AI retrieval and semantic understanding for nuanced queries.

01
Foundational scores 91 — identity surface is clean and consistent
02
Entity Resolution scores 69 — Knowledge Panel anchors brand identity
03
Technical & RAG scores 62 — AI crawlers are unblocked

What's not

01

TUI dominates "Sustainable Travel Practices"

Create a comprehensive content hub detailing Jet2holidays' sustainability initiatives, partner certifications, and tips for eco-conscious travelers, structured with relevant schema.
02

easyJet Holidays dominates "Post-Booking Support & Flexibility"

Develop an extensive, searchable knowledge base with interactive FAQs and step-by-step guides addressing common post-booking queries, changes, and cancellations, optimized for direct answers.
03

British Airways Holidays dominates "Niche Holiday Experiences"

Publish in-depth guides and curated packages for niche segments like solo travelers, accessible holidays, or specific interest groups (e.g., golf, spa), leveraging entity-mapped content.

Closest competitor

Closest competitor in semantic space

TUI

Score

—

Gap on AI Visibility —

Stronger on Dedicated 'Green Travel' Hub with Certifications

Stronger on Interactive FAQ & Troubleshooting Guides

TUI currently dominates citations for sustainable travel practices. Create a comprehensive content hub detailing Jet2holidays' sustainability initiatives, partner certifications, and tips for eco-conscious travelers, structured with relevant schema.

What AI said Gemini · UK

Methodology

Each brand in the UK AI Visibility Index is scored by GenSight's 35-signal deterministic scoring engine covering training-corpus presence, retrievability, source authority and competitive position. Brands are selected by Tranco rank within category, with cultural-perception classification verifying each brand reads as British, and editorial review for borderline cases. Composition is reshuffled annually; scores refresh quarterly.

How brands are selected

› 35-signal breakdown Gated

31 discrete · 4 continuous

Canonical URL●

Social Media Presence●

Clear Value Proposition●

Wikidata Presence●

Entity Graph (Wikidata API)●

Organization Schema●

robots.txt Allows AI●

Semantic HTML Architecture●

llms.txt Published●

Aggregate Social Proof●

Top 5 in Gemini Search●

High DR/PR Citations●

Behind this gate

See exactly which of the 35 signals are working for Jet2 Holidays — and which are dragging the score down.

·Per-signal pass/fail with explanation
·Which crawlers are blocked, which are open
·Schema, citation and authority diagnostics

› Pillar scores

4 pillars

Foundational

Entity Resolution

Technical & RAG

Authority & Citation

› Score history

1 audits

Refresh	Score	Δ	Rank in cat.	Captured
Q2 2026	67	—	02	7 May 2026

› Embed this score

Live preview

Display Jet2 Holidays's AI Visibility Score on your own site. The badge updates automatically when the Index refreshes — no maintenance required.

Preview

Snippet

<script src="https://gensight.ai/embed/uk-index.js" async></script>
<div data-gensight-embed="uk-brand" data-slug="jet2-holidays"></div>

The badge auto-updates each quarter when the Index refreshes. Drop both tags anywhere in your HTML — the script finds the div and renders the badge.

For Jet2 Holidays

Is this you? Claim a deeper analysis.

Verified brand owners get the full 35-signal breakdown, prescriptive remediation roadmap, and regular tracking — not on the public Index.

Claim this brand →

For everyone else

Audit your own brand.

Run the same methodology against any brand or product. From $99 one-off, or subscribe for ongoing tracking.

Start an audit →