Jet2 Holidays AI Visibility Score | UK AI Visibility Index

What's working

Jet2holidays.com is a well-established UK travel entity with a strong traditional online presence and high brand recognition. While excelling in foundational SEO and content, it currently lags in cutting-edge AI-specific optimizations, limiting its full potential in generative AI retrieval.

01
Entity Resolution scores 94 — canonical entity recognition is strong
02
Foundational scores 91 — identity surface is clean and consistent
03
Authority & Citation scores 78 — brand surfaces in Gemini’s top results

What's not

01

TUI (UK) dominates "Sustainable Travel Initiatives"

Create a comprehensive, machine-readable report detailing Jet2holidays' environmental and social responsibility efforts, including specific metrics and future goals, optimized for AI retrieval.
02

British Airways Holidays dominates "Post-Brexit Travel Advice"

Develop an extensive guide addressing common post-Brexit travel concerns for UK citizens, structured with clear Q&A pairs and direct answer formatting to serve as an authoritative AI source.
03

None (Opportunity) dominates "Customer Service Resolution Data"

Publish anonymized data or case studies on common customer service queries and their resolution rates, demonstrating commitment to customer satisfaction and providing unique, citable data.

Closest competitor

Closest competitor in semantic space

TUI (UK)

Score

—

Gap on AI Visibility —

Stronger on Dedicated Sustainability Report with structured data

Stronger on Detailed FAQ and Guide with Direct Answer Formatting

TUI (UK) currently dominates citations for sustainable travel initiatives. Create a comprehensive, machine-readable report detailing Jet2holidays' environmental and social responsibility efforts, including specific metrics and future goals, optimized for AI retrieval.

What AI said Gemini · UK

Methodology

Each brand in the UK AI Visibility Index is scored by GenSight's 35-signal deterministic scoring engine covering training-corpus presence, retrievability, source authority and competitive position. Brands are selected by Tranco rank within category, with cultural-perception classification verifying each brand reads as British, and editorial review for borderline cases. Composition is reshuffled annually; scores refresh quarterly.

How brands are selected

› 35-signal breakdown Gated

31 discrete · 4 continuous

Canonical URL●

Social Media Presence●

Clear Value Proposition●

Wikidata Presence●

Entity Graph (Wikidata API)●

Organization Schema●

robots.txt Allows AI●

Semantic HTML Architecture●

llms.txt Published●

Aggregate Social Proof●

Top 5 in Gemini Search●

High DR/PR Citations●

Behind this gate

See exactly which of the 35 signals are working for Jet2 Holidays — and which are dragging the score down.

·Per-signal pass/fail with explanation
·Which crawlers are blocked, which are open
·Schema, citation and authority diagnostics

› Pillar scores

4 pillars

Foundational

Entity Resolution

Technical & RAG

Authority & Citation

› Score history

2 audits

Refresh	Score	Δ	Rank in cat.	Captured
Q3 2026	71	—	03	5 Aug 2026
Q2 2026	67	—	02	7 May 2026

› Embed this score

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Preview

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<script src="https://gensight.ai/embed/uk-index.js" async></script>
<div data-gensight-embed="uk-brand" data-slug="jet2-holidays"></div>

The badge auto-updates each quarter when the Index refreshes. Drop both tags anywhere in your HTML — the script finds the div and renders the badge.

For Jet2 Holidays

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