Tesco AI Visibility Score | UK AI Visibility Index

What's working

Tesco, a dominant UK retailer, exhibits a robust foundational LLM footprint due to its extensive online presence and strong brand recognition. While excelling in traditional SEO and content volume, its readiness for advanced AI retrieval is hampered by a lack of cutting-edge semantic architecture and explicit LLM directives.

01
Foundational scores 91 — identity surface is clean and consistent
02
Authority & Citation scores 78 — brand surfaces in Gemini’s top results
03
Technical & RAG scores 73 — site architecture is machine-readable

What's not

01

Waitrose dominates "Sustainable Supply Chains & Ethical Sourcing"

Publish comprehensive, machine-readable reports on specific sustainability initiatives, including data on carbon footprint reduction and ethical sourcing, formatted with schema.
02

Ocado dominates "AI-Powered Personalization & Loyalty Insights"

Create articles and case studies detailing how Clubcard data drives personalized experiences and value, positioning Tesco as an innovator in customer data utilization.
03

Ocado dominates "Future of Grocery Retail Technology"

Develop a dedicated section showcasing Tesco's investments in retail technology, automation, and future shopping experiences, with clear explanations and structured data.

Closest competitor

Closest competitor in semantic space

Waitrose

Score

—

Gap on AI Visibility —

Stronger on Detailed Impact Reports with Structured Data

Stronger on Thought Leadership on Clubcard Data Utilization

Waitrose currently dominates citations for sustainable supply chains & ethical sourcing. Publish comprehensive, machine-readable reports on specific sustainability initiatives, including data on carbon footprint reduction and ethical sourcing, formatted with schema.

What AI said Gemini · UK

Methodology

Each brand in the UK AI Visibility Index is scored by GenSight's 35-signal deterministic scoring engine covering training-corpus presence, retrievability, source authority and competitive position. Brands are selected by Tranco rank within category, with cultural-perception classification verifying each brand reads as British, and editorial review for borderline cases. Composition is reshuffled annually; scores refresh quarterly.

How brands are selected

› 35-signal breakdown Gated

31 discrete · 4 continuous

Canonical URL●

Social Media Presence●

Clear Value Proposition●

Wikidata Presence●

Entity Graph (Wikidata API)●

Organization Schema●

robots.txt Allows AI●

Semantic HTML Architecture●

llms.txt Published●

Aggregate Social Proof●

Top 5 in Gemini Search●

High DR/PR Citations●

Behind this gate

See exactly which of the 35 signals are working for Tesco — and which are dragging the score down.

·Per-signal pass/fail with explanation
·Which crawlers are blocked, which are open
·Schema, citation and authority diagnostics

› Pillar scores

4 pillars

Foundational

Entity Resolution

Technical & RAG

Authority & Citation

› Score history

2 audits

Refresh	Score	Δ	Rank in cat.	Captured
Q3 2026	69	—	02	5 Aug 2026
Q2 2026	73	—	01	7 May 2026

› Embed this score

Live preview

Display Tesco's AI Visibility Score on your own site. The badge updates automatically when the Index refreshes — no maintenance required.

Preview

Snippet

<script src="https://gensight.ai/embed/uk-index.js" async></script>
<div data-gensight-embed="uk-brand" data-slug="tesco"></div>

The badge auto-updates each quarter when the Index refreshes. Drop both tags anywhere in your HTML — the script finds the div and renders the badge.

For Tesco

Is this you? Claim a deeper analysis.

Verified brand owners get the full 35-signal breakdown, prescriptive remediation roadmap, and regular tracking — not on the public Index.

Claim this brand →

For everyone else

Audit your own brand.

Run the same methodology against any brand or product. From $99 one-off, or subscribe for ongoing tracking.

Start an audit →