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Rank in category 05 / 05 Overall 49 / 50

Very

Emerging
very.co.uk · Retail & E-commerce

Very.co.uk is a prominent UK online retailer with strong real-world brand recognition and a robust digital presence for traditional SEO.

Last audited 8 May 2026 Next refresh 6 Aug 2026
AI Visibility Score
42 /100
Mid visibility
Score band
0 40 70 100
What's working

Very.co.uk is a prominent UK online retailer with strong real-world brand recognition and a robust digital presence for traditional SEO. However, the 'Access Denied' pre-scrape metadata indicates a critical technical barrier to AI visibility, severely impacting its RAG readiness and semantic indexing.

  • 01

    Entity Resolution scores 61 — Knowledge Panel anchors brand identity

  • 02

    Foundational scores 55 — positioning is clearly stated

What's not
  • 01

    Littlewoods (The Very Group) dominates "Flexible Payment Solutions & Credit Options"

    Create in-depth guides comparing Very's credit options with competitors, detailing benefits, terms, and use cases, structured with FAQ schema.

  • 02

    ASOS dominates "Sustainable Fashion & Ethical Sourcing"

    Publish a comprehensive sustainability report outlining ethical sourcing, environmental impact, and future goals, supported by data and brand narratives.

  • 03

    Amazon UK dominates "Smart Home Technology Integration"

    Develop expert reviews and practical 'how-to' guides for integrating smart home devices sold on Very.co.uk, featuring structured data for compatibility and setup.

Closest competitor

Closest competitor in semantic space

Littlewoods (The Very Group)

Score

Gap on AI Visibility
Stronger on Detailed Comparison Guides & Explainer Content
Stronger on Dedicated Sustainability Report & Brand Stories

Littlewoods (The Very Group) currently dominates citations for flexible payment solutions & credit options. Create in-depth guides comparing Very's credit options with competitors, detailing benefits, terms, and use cases, structured with FAQ schema.

What AI said Gemini · UK
Methodology

Each brand in the UK AI Visibility Index is scored by GenSight's 35-signal deterministic scoring engine covering training-corpus presence, retrievability, source authority and competitive position. Brands are selected by Tranco rank within category, with cultural-perception classification verifying each brand reads as British, and editorial review for borderline cases. Composition is reshuffled annually; scores refresh quarterly.

35-signal breakdown Gated
31 discrete · 4 continuous
Canonical URL
Social Media Presence
Clear Value Proposition
Wikidata Presence
Entity Graph (Wikidata API)
Organization Schema
robots.txt Allows AI
Semantic HTML Architecture
llms.txt Published
Aggregate Social Proof
Top 5 in Gemini Search
High DR/PR Citations

Behind this gate

See exactly which of the 35 signals are working for Very — and which are dragging the score down.

  • ·Per-signal pass/fail with explanation
  • ·Which crawlers are blocked, which are open
  • ·Schema, citation and authority diagnostics

Free for verified brand owners. No card required.

Pillar scores
4 pillars

Foundational

55

Entity Resolution

61

Technical & RAG

27

Authority & Citation

37

Score history
1 audits
Refresh Score Δ Rank in cat. Captured
Q2 2026 42 05 7 May 2026
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